California and Florida have filed lawsuits against Plano-based Snapple Corporation claiming that the company made false and misleading health claims regarding their Acai Mixed Berry Red Tea. This recent case filed, along with two others against Dr. Pepper Snapple Group, Inc. are prime examples of hazards that are created when food and drink makers try to enhance their sales to those consumers who are health-conscious.
Marion Nestle, a professor of nutrition at New York University claims that health claims usually do not play a role in consumers making healthier choices; they just help the food companies sell products. The Acai tea was first introduced in 2006, claiming to be caffeine free and filled with antioxidants and Vitamin C.
Dr. Pepper Snapple Group, Inc. has declined any comments regarding the newest lawsuit filed, although investigations have lead to find that the claims they had released regarding the Acai Mixed Berry tea had yet to be evaluated by the Food and Drug Administration. The Federal Trade Commission claims that food and drink makers who make such claims should have the necessary proof to back up their findings. Court dates and proceedings are to be determined in this case.